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Sir Kensingtons Ketchup

POP-UP EXHIBIT AND BRAND EXPERIENCE

CLIENT /  SIR KENSINGTONS KETCHUP     LOCATION / NEW YORK     


 
 

AN UNCOMMON EXHIBIT

How do you get busy New Yorkers to stop and think about a lowly condiment? You create an exhibit featuring one hundred french fries from their favorite restaurants and chefs across the city.

Because you can't have fries without ketchup. 

 
It’s undeniable: French fries and ketchup are destined to be. They are the Beyonce and Jay of the culinary world…
— Huffington Post
 


Our installation featured one hundred unique french fries hand-collected from acclaimed chefs across New York City. Each individual specimen displayed with archival quality for the hungry viewing public to drool over.


“A minor masterpiece of culinary scholarship...if there were any justice, the Smithsonian would offer to give it a permanent home.”
— Slate.com
 
Hey, this is literally an exhibit of French fries!
— Vanity Fair
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There were also posters, chef's notes, origin maps and a complete timeline of the shared history between the spud and ketchup.


THE COLLECTION



AND MANY many MORE...